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    • Home
    • About Us
    • Transformative Outcomes
    • Startups & SMBs
    • Large Corporates & GTEs
    • Contact Us
  • Home
  • About Us
  • Transformative Outcomes
  • Startups & SMBs
  • Large Corporates & GTEs
  • Contact Us

How effective is your innovation lifecycle?

How effective is your innovation lifecycle? How effective is your innovation lifecycle? How effective is your innovation lifecycle?

Can you pick the best innovation opportunities? Choose the best path? Deliver the best outcome? Every time? 

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How effective is your innovation lifecycle?

How effective is your innovation lifecycle? How effective is your innovation lifecycle? How effective is your innovation lifecycle?

Can you pick the best innovation opportunities? Choose the best path? Deliver the best outcome? Every time? 

Talk to Us

Our innovation clients ask us...

What's the real opportunity?

Whether to build, buy or partner to optimise value and risk?

Whether to build, buy or partner to optimise value and risk?

  • Does the idea have utility?
  • Does the idea already exist?
  • What does the market look like?
  • Which players in the market can help us?
  • How can we best leverage external capability?
  • What does the business case look like?
  • Are we focused on the best opportunities?

How We Help

Whether to build, buy or partner to optimise value and risk?

Whether to build, buy or partner to optimise value and risk?

Whether to build, buy or partner to optimise value and risk?

  • What is our market position?
  • What is the intellectual property risk?
  • Should we protect our ideas?
  • How to develop our ideas faster/ better/ cheaper?
  • How to unlock early value?
  • Should we buy, build or partner?
  • What is the best source or mix of funding?
  • What is the best pathway for success?

How We Help

How to leverage an investment mindset for success?

Whether to build, buy or partner to optimise value and risk?

How to leverage an investment mindset for success?

  • How to scale at speed?
  • How do we best identify and engage with third parties?
  • How do we maximise our partnering relationships?
  • What are appropriate commercial positions?
  • How do we protect, manage and exploit our Intangible Assets (IA)?
  • How to build a resilient and agile innovation portfolio?
  • How to deliver the right outcome?

How We Help

Sound familiar? We can help you to...

Define Opportunities

Define Opportunities

Define Opportunities

  • Problem Framing & Business Case - define the problem or opportunity at the outset to drive focus and avoid wasted effort
  • Market Scouting - provide early "outreach" to shape and accelerate opportunity realisation
  • Venturing/ Open Innovation - deliver "inbound" ideas and opportunities at low cost that may not otherwise be accessible


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Decide Pathways

Define Opportunities

Define Opportunities

  • Position in Market & Value - bring together internal business case with external market assessments to prioritise projects and portfolios
  • IA Landscape and Risk - mitigate risk of progressing a pathway that may result in operational constraint and/or financial loss
  • Build/Buy/Partner Strategies - inform options and approaches to pilot, scale and operationalise innovations to achieve target outcomes

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Deliver Outcomes

Define Opportunities

Deliver Outcomes

  • Partnering Terms of Reference - equip projects teams with informed positions to drive effective commercial agreement
  • Deal Brokering/Execution Advisory - facilitate rapid and effective collaborative partnerships to drive "win-win" outcomes
  • Sustainable IA Management - capture and monetise valuable company IAs and identify opportunities for external commercialisation

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Leadership

Mat Bullen

Marcus Christian

Marcus Christian

 20 years' establishing, developing and growing diverse businesses, in multiple sectors, spanning start-ups through to major international organisations.

Marcus Christian

Marcus Christian

Marcus Christian

25 years’ professional experience in commercialising technology-based innovations and intellectual property.

Mike Evans

Marcus Christian

Mike Evans

 35 years' experience across four continents working with start-ups to Fortune 50 – and still learning. 

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